About Wet Ink

Wet Ink is a corporate identity management and design firm based in Oklahoma City, Oklahoma. We serve companies of all sizes throughout the United States.

We specialize not only in identity design, but also in assisting companies in their brand management and marketing strategies.

Wet Ink’s unique asset is its ability to combine high-quality design with business acumen. Let us tailor a branding strategy that will take your company to the next level.

Executives

Carrie Irwin, CEO

Carrie Irwin is the founder and CEO of Wet Ink, Inc., an Oklahoma-based marketing and branding firm. Prior to launching her own company, Mrs. Irwin spent nearly a decade in the field of Higher Education, working as an advisor to major colleges and universities.  Her professional focus has been marketing and public relations coupled with a long history of graphic design and advertising.

Mrs. Irwin is a member of numerous professional and civic organizations, including the Association of Women in Communications and the American Institute of Graphic Artists. She holds an M.B.A. degree from the University of Oklahoma, an M.A. in Administration from the University of Iowa, and a B.A. in Spanish/Art from Knox College.

Daniel Smith, President

Daniel spent ten years working as a web architect and designer for several Fortune 500 companies in Denver and Chicago. He also started and managed a successful Denver Colorado IT services company.

As an artist, technology guru, marketing expert, and an entrepreneur, Daniel synthesized his interests in early 2006 and joined forces with the creative talents of Wet Ink to create a simple business model for assisting companies in branding and web development.